Research and identify new business opportunities - including new markets, growth areas, trends, customers, partnerships, products and services - or new ways of reaching existing markets.

Seek out the appropriate contact in an organisation.

Generate leads and cold call prospective customers.

Meet with customers/clients face to face or over the phone

Foster and develop relationships with customers/clients.

Understand the needs of your customers and be able to respond effectively with a plan of how to meet these

think strategically - seeing the bigger picture and setting aims and objectives in order to develop and improve the business

work strategically - carrying out necessary planning in order to implement operational changes.

Draw up client contracts - depending on the size of the company, this task may be completed by someone else or agreements may not be as formal.

Have a good understanding of the business's products or services and be able to advise others about them

help to plan sales campaigns.

Create a sales pipeline.

Negotiate pricing with customers, and suppliers in some cases.

Increase sales of the business.

Carry out sales forecasts and analysis and present your findings to senior management/the board of directors

develop the business sales and marketing strategy.